Pricing and Discounting Articles Learn the secrets to pricing your product profitably

Selling Through Retail or Direct to Consumer – Which do I choose

Competitive pricing is the 2nd pricing strategy in this 4 part series on Product Pricing Strategy. Is copying ever the best answer?

The 2nd article in our pricing confidence series. We give you 5 tips to be more confident in your sales meetings to land the price you want.

Pricing confidence is key to stop you selling your product for less that its worth. These 5 tips will help you prepare for your next meeting.

Maximising price is the 4th article in this 4 part series on Product Pricing Strategy. Pricing, it’s all relative.

Competitive pricing is the 2nd pricing strategy in this 4 part series on Product Pricing Strategy. Is copying ever the best answer?

Cost plus pricing is the 1st pricing strategy in this 4 part series on Product Pricing Strategy. Is it too basic or is it the way forward?

Why having a pricing strategy is a must to sell more of your products, support your brand and make enough profit to create a healthy growing business

What is Value Pricing? We answer this question and explain when it is best to use in your business

We discuss pricing strategies and five eye opening reasons to have a pricing strategy. Listen now

We take you through tips on how to price a product for retailers to enable you to increase your sales and maintain or increase your margin.

How to price a product for retail? This article explores 5 key areas you must not ignore.

Pricing can be confusing. There are so many ways to approach pricing a product. We take you through why you should consider value pricing.