Pricing and Discounting Articles Learn the secrets to pricing your product profitably
![Short, Long and Direct Distribution Channel. Direct to consumer](https://enhance.training/wp-content/uploads/2021/03/Direct-to-Consumer-1024x492-820x440.jpg)
Selling Through Retail or Direct to Consumer – Which do I choose
Competitive pricing is the 2nd pricing strategy in this 4 part series on Product Pricing Strategy. Is copying ever the best answer?
![Businesspeople handshaking after deal or interview sales meeting](https://enhance.training/wp-content/uploads/2021/03/sales-meeting-1024x492-820x440.jpg)
Pricing Confidence: 5 tips for the sales meeting itself
The 2nd article in our pricing confidence series. We give you 5 tips to be more confident in your sales meetings to land the price you want.
![Strong happy young woman flexing her muscles Confident Pricing](https://enhance.training/wp-content/uploads/2021/02/Confident-Pricing-1024x491-820x440.jpg)
Pricing confidence – 5 tips you wish you’d known before your sales pitch
Pricing confidence is key to stop you selling your product for less that its worth. These 5 tips will help you prepare for your next meeting.
![Rising food and grocery store prices and cost of living concept. Maximising Price](https://enhance.training/wp-content/uploads/2021/02/Maximising-Price-1024x492-820x440.jpg)
Maximising price: It’s all relative
Maximising price is the 4th article in this 4 part series on Product Pricing Strategy. Pricing, it’s all relative.
![competitive-pricing competitive pricing](https://enhance.training/wp-content/uploads/2020/12/competitive-pricing-1024x492-820x440.jpg)
Competitive Pricing
Competitive pricing is the 2nd pricing strategy in this 4 part series on Product Pricing Strategy. Is copying ever the best answer?
![pricing-plus-image Pricing plus](https://enhance.training/wp-content/uploads/2020/11/pricing-plus-image-1024x492-820x440.jpg)
Cost Plus Pricing
Cost plus pricing is the 1st pricing strategy in this 4 part series on Product Pricing Strategy. Is it too basic or is it the way forward?
![Pricing Strategy Pricing Strategy](https://enhance.training/wp-content/uploads/2020/11/main-image-1024x492-820x440.jpg)
Pricing strategy – 5 reasons to have one
Why having a pricing strategy is a must to sell more of your products, support your brand and make enough profit to create a healthy growing business
![What is Value Pricing - Podcast Web What is Value Pricing](https://enhance.training/wp-content/uploads/2020/08/What-is-Value-Pricing-Podcast-Web-820x440.png)
What is Value Pricing – Podcast
What is Value Pricing? We answer this question and explain when it is best to use in your business
![Pricing Strategy Pricing strategy](https://enhance.training/wp-content/uploads/2020/06/Pricing-Strategy-1-820x440.png)
Pricing Strategy and why you need one
We discuss pricing strategies and five eye opening reasons to have a pricing strategy. Listen now
Podcast on How to Price a Product for Retail
We take you through tips on how to price a product for retailers to enable you to increase your sales and maintain or increase your margin.
How to Price a Product for Retail
How to price a product for retail? This article explores 5 key areas you must not ignore.
Value Pricing: a great way to price
Pricing can be confusing. There are so many ways to approach pricing a product. We take you through why you should consider value pricing.